A new report commissioned by Vodafone UK reveals that digital technology can help alleviate loneliness among the over 50s. The report was launched at the House of Commons on 19th March.
Kraydel was invited to attend to showcase and demonstrate its smart device that sits on top of the TV, linking people to carers, family members, and friends through its TV-based video calling.
The launch was supported by the Secretary of State for Health and Social Care Matthew Hancock MP and Loneliness Minister Mims Davies MP.
Matt Hancock, said: “Loneliness doesn’t just have an economic cost – it has a profound human cost too, and can be hugely damaging to our health and happiness. It affects people of all ages and backgrounds and is something any of us or our loved ones could experience during our lifetimes. So it is important we do everything we can to reduce loneliness and isolation and provide help to those who need it.
Mims Davies said: “Loneliness is one of the most pressing public health challenges we face, and technology has a huge role to play in bringing people together.
“Businesses, charities and government are working together to reduce loneliness and build more connected communities. Vodafone’s work highlights how digital tech can be a part of the solution.”
Click here to download the full report
Read our opinion piece on 'How AgeTech can tackle loneliness and isolation'